Bang&Olufsen ⭒ Sound.ness

Miami Ad School ⭒ Concept idea, Design, Creative Data, Data Visualization

As headphones are now a part of our daily life, the chances of hearing issues are going up. To tackle this, B&O came up with Sound.ness, headphones use your data to help you take care of your hearing better.

  • The World Health Organisation (WHO) said that 1.1 billion young people are at risk of potentially life-altering hearing loss due to loud noise exposure. There is no doubt that the improper use of headphone or earphone technology causes lifelong hearing problems for people

  • We programmed our headphones to collect data from the user's utilization of volume and time of use. After just a few days of using it, the collected data is enough to understand the user's patterns and be converted into a feedback of how healthy or not his headphone's habits are. The information is sent directly into B&O's app.

premium headphones

need premium ears.

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